More people are using the web to find services and products than ever before and reliance on paper directories is long gone. Ask someone where they would start looking for a specific service provider and “I’d Google it” is a common response.
This is particularly common when searching for a tradesman in the area. Google themselves deliver local results in the searcher’s geographical area for terms like “plumber”, “electrician” and “builder”.
The internet is a huge directory, with hundreds if not thousands of potential clients searching for the services you offer, in your area, every month. If your business doesn’t have a website, you’re missing out on this target market.
Let’s see some figures
Using the previous examples, we can utilise Google’s keyword tool to show the local monthly searches for each specific term.
Plumber
800 people a month are searching for plumbers in Barnsley.
Slightly farer afield, there are 1,600 local searches per month for a plumber in Yorkshire.
Electrician
There are 490 local monthly searches for an electrician in Barnsley.
A further 880 potential customers are looking for an electrician in Yorkshire via Google search.
Builder
1,070 people are searching for builders in Barnsley.
An additional 1,900 monthly searches occur for builders in Yorkshire.
Bear in mind that these examples include some similar terms (for example “builders barnsley” and “builders in barnsley”) but not them all. We can optimise your website inline with multiple relevant keywords, helping you attract an even larger target market than the examples above.
If you don’t have a website you are missing out on hundreds of potential customer leads. We can get your local business online, appearing on Google for search terms relevant to you, for as little as £295.
If you’d like to know more about our £295 business website start up package, click the following link Web Design Barnsley.
To arrange a free website consultancy give us a call on 01226 304 474 or send us an email via our Contact Form. We’d love to work with you.
